Ideal for 

Any professional who

• is unclear, aggressive, too indirect or formal
• wants to gain impact and persuasion when writing
• is not concise at all when writing

What will you learn?

1. DESIGN AND PRINCIPLES: pillars of influence, clarity, impact and commitment in any written text (emails, instant messages).
2. SHORT AND SWEET: how to shorten your emails by 50% and make them clearer and easier to read.
3. STRUCTURE: the 5 molecules of the best written messages: empathy, focus, order, commitment and impact.
4. PROCESS: length, latency, number, subject, time. 

What will you get if you do it?

• RESULTS: Get more responses and action commitments from your recipients.
• IMPACT AND INFLUENCE: Gain the ability to impact and influence others by writing emails and instant messages.
• CONCISION: reduce your emails by at least 50%.
• STRUCTURE: systematically gives order and structure to any written message.

What is the methodology based on?

• Based on 4 concrete tools; absence of fuzzy talks.
• Training system based on practical simulation and games; without overuse of powerpoint.